Get our rare newsletters
Contact GoalEuropeIf you have questions or need a consultation, get in touch.
Ukranian team of Coursmos, recently accelerated by the Ukranian Happy Farm and backed with $150,000 in funding has just launched its iOS app of mini “how to” guides for people on the go.
According to the founders Roman Kostochka, Pavel Dmitriev and Mikhail Kartamyshev, despite popularity of online courses offered by Coursera, Udemy and others, only 6 percent of students actually complete the course.
The idea behind Coursmos was born to help people who still want to learn break the learning material into digestable chunks they can “process” within a spare few minutes when they are in a waiting room, on a train or in between meetings.
The plan is to have other people create courses, so the app is really a peer-to-peer learning community, where, just as in the world of Udemy, the teachers can sell their courses. What distinguished Coursmos is their intention to structure courses so that the students can “drill down” the course content, to go deeper into the subject, or learn about similar subjects once they have completed one of the courses.
It is quite early to say what a business model should be, as the founders have a long way to go to have quality content within the app to start generating commission on course sales or advertisement, but there is certainly a niche there for mini-courses that one currently can meet with watching YouTube videos, browsing mobile web or receiving via mobile app podcasts.
Amongst the company’s competition is Berlin-based How.Do, which offers essentially the same service, in a very pretty layout. What I am still sceptical about is the marketing effort required to get the crowdsourced content of a sufficient quality to build the popularity of the service. Another problem is the pricing: as soon as courses will come with a price tag attached. What can you charge for a chartwheel how-to and will the commission suffice?
+44 (020) 3290 3544
vita at goaleurope dot com