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Polish Booklikes, a blogging platform for reading-enthusiasts, officially launches following 8 months in closed beta. According to co-founder and CEO Dawid Piaskowski, this new service is a bit of a combination between Tumblr and Goodreads, but that they wanted to create an online-reading platform where users can blog about their reading experiences, follow others that interest them, rate books, and maintain both an online bookshelf and a timeline. It has elements that are common to other social networks, but this is an effort to really combine everything into one site and make reading into a more social experience.
When I spoke with Piaskowski, he told me that they managed to attract 8,000 users and that they’re back by $120,000 (93,000 euro) from SpeedUP Group. Right now, they offer book databases for the United States, United Kingdom, Poland, Italy, Netherlands, Spain, Austria, China, France, Canada, Germany, and Sweden, but tell us that they’re planning further geographic expansion in the coming weeks. Piaskowski tells me that functions under development include an open API, themes store, and an analytics platform for authors, publishers, and booksellers. I’m told that they’ve managed to monetize their service by establishing connections with affiliate booksellers. When users click on book covers, they are given the option of purchasing the work. When this happens, Booklikes receives a small commission. However, when users use their own affiliate ID in purchasing the book, they receive 100% of the revenue. Aadvertisement and the analytics platform they are releasing are also potential sources of revenue for the company.
Piaskowski believes that compared to Goodreads and LibraryThing, but he believes that his service stands apart in that it allows users to set-up and maintain their own sites and follow users of interest to them.
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