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Brainly, a series of “social-learning” sites, has announced that it has recently expanded into Portugal and Brazil. If you recall, we first announced several months ago that this company had received 500,000 euros in funding from the German-based Point Nine Capital. Now, it appears that the funding has already been put to good use as the startup continues to expand its global reach with new sites covering the two most-prominent Portuguese-speaking countries. The company, which began as a Polish website called Zadane.pl, has developed into a network of sites covering Europe and North and South America. Thanks to this most recent expansion, Brainly now has sites serving the Polish, Russian, German, Spanish/Mexican, French, Turkish, and Portuguese/Brazilian markets. In total, the company says that it operates in 17 countries and draws 8 million unique users per month.
I spoke with Jakub Piwnik from Brainly and he told me that the company’s founders were inspired to create a social-learning site from frustrations with their own experiences in studying at university. Here, students begin with a set number of points and receive more when they become active users and provide answers to questions posed in various categories. The site also includes a leaderboard for top-posters and some features now ubiquitous among social-media sites, including a private-messaging tool and groups.
Recently we reported on Notatek, a Polish note-sharing startup. These two companies aren’t perfect competitors as one (Notatek) encourages users to download and share notes and Brainly encourages users to pose and answer questions, but the two share an interest in combining the popularity of social-media networks and the learning process.
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