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About GoalEurope
GoalEurope provides advisory services in the area of nearshore software development in Russia and eastern Europe. We also support investors and technology firms in the region. Read more about our services
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- Bulgarian outsourcer 60K.bg wins European title as outsourcing provider of the year
- Czech startup accelerator Wayra selects its first teams
- Polish website builder Web.me launches, allows opt-in pricing
- Mobile ad startup iVengo raises $250K from Moscow Seed Fund
- LifePad gives away 1 million tablets with preinstalled apps by the end of 2013
- The Demo day of Czech accelerator Startup Yard invites investors is planned for 4th of June 2013
- Co-working space for startup TechHub Bucharest is open for business
- Polish startup Booklikes launches as a bloging platform for reading fans
- Startups events in Bulgaria: Balkan Venture Forum showcases startups, Digitalk educates them
- Estonian Transferwise raises $6 million lead by Peter Thiel’s Valar Ventures
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A knock-out IPO is looming. Literally.
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Nokaut, the third largest Polish ecommerce webiste is planning its IPO. In fact, the co-founder of Grupa Nokaut SA Michal Jaskólski has just completed the road show this week, aiming to raise $15.5 million to finance its growth through acquisitions.
Nokaut is a comparison shopping engine, which aims to take on Allegro Group, the leading Polish ecommerce business, competing for the number of unique monthly visitors (UMV). By acquiring Skapiel.pl, its direct competitor, it intends to gather 4.1 UMV, becoming the second most popular ecommerce website beating Groupon’s 3.7 million UMV (source: Megapanel PBI / Gemius, September 2011).
It is actually quite useful to look at the financial figures to get a prospective on Poland’s ecommerce market, given that it is the third largest eastern European country. Nokaut’s business model is based on cost per click, so by looking at the total revenue, one must bear in mind that Polish ecommerce market is much larger. The company expects to earn $6.2 million in revenue in 2012, with net profit of $2 million. According to Nokaut’s press release, Polish ecommerce market reached $5.3 billion in 2011 but expects to double by 2015.
About the author
Natasha Starkell
Twitter LinkedIn Facebook Google+ Natasha Starkell is the founder and CEO of GoalEurope, advisory firm focusing on technology investment and software development in Russia and Eastern Europe. Prior to starting GoalEurope she has worked in the field of finance, mergers and acquisitions, corporate strategy and offshore outsourcing at Unisys Corporation in Switzerland and United Kingdom. She has an MBA degree from London Business School. She speaks Russian, English and German. She lives in Northern Germany.
Twitter LinkedIn Facebook Google+ Natasha Starkell is the founder and CEO of GoalEurope, advisory firm focusing on technology investment and software development in Russia and Eastern Europe. Prior to starting GoalEurope she has worked in the field of finance, mergers and acquisitions, corporate strategy and offshore outsourcing at Unisys Corporation in Switzerland and United Kingdom. She has an MBA degree from London Business School. She speaks Russian, English and German. She lives in Northern Germany.
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